AirAsia

WeChat 2018 rankings Dragon Trail Interactive
News / Online
Airlines, cruise lines see big gains in WeChat engagement
By Mitra Sorrells | February 28, 2019
According to a report from Dragon Trail Interactive, the top 10 airlines and cruise lines saw significant increases in WeChat activity in 2018. Read More
airline-ancillary-revenue-2018
News / Distribution
Global airline ancillary revenue will close in on $100B in 2018
By Linda Fox | November 28, 2018
Airline ancillary revenue is forecast to hit $93 billion in 2018, according to the latest report by IdeaWorksCompany and CarTrawler. Read More
airasia-google-cloud
News / Technology
AirAsia enlists Google for help in digital transformation
By Linda Fox | October 18, 2018
AirAsia is working with Google Cloud to apply AI and machine learning technology to its data. Read More
Expedia Group pays $60M to buy out AirAsia from AirAsiaGo platform
News / Online
Expedia Group pays $60M to buy out AirAsia from AirAsiaGo platform
By Kevin May | August 14, 2018
An investment of $60 million has brought to an end a seven-year joint venture between Expedia Group and AirAsia to sell the airline's tickets alongside hotels. Read More
WeChat usage by travel brands
News / Technology
How travel brands are using WeChat to reach Chinese consumers
By Mitra Sorrells | March 1, 2018
With more than 963 million active users each month, WeChat is the leading social media app in China.   Read More
From the WIT desk: The next billion users
News / Technology
From the WIT desk: The next billion users
By Siew Hoon Yeoh | November 8, 2017
During the WIT conference last month, one clear message hit home – how tech and travel brands in the West were now looking toward Asia for inspiration and ideas, not just growth and profits. Read More
AirAsia looks to boost ancillary services through Touristly investment
News / Distribution
AirAsia looks to boost ancillary services through Touristly investment
By Linda Fox | April 19, 2017
AirAsia plans to acquire 50% of Touristly, an online travel planning service for the APAC region. The value of the deal is said to be just over £2 million (Rm11.5 million) and includes an asset inj Read More
Indian airline giant Indigo makes GDS move, Travelport benefits
News / Distribution
Indian airline giant Indigo makes GDS move, Travelport benefits
By Kevin May | September 15, 2016
Low-cost carrier Indigo has signed its first deal to sell fares through the global distribution systems - with Travelport getting the nod to help. The India-based airline has so far followed other Read More
Why North American airlines have to adapt to a New World Order
News / Distribution
Why North American airlines have to adapt to a New World Order
By Nick Vivion | May 4, 2015
The aviation market is in a state of upheaval, with fewer carriers competing across more borders than ever before. With competition increasing across long-haul routes, how will airlines respond to de Read More
Expedia spends $86.3 million to increase stake in AirAsia joint venture
News / Distribution
Expedia spends $86.3 million to increase stake in AirAsia joint venture
By Kevin May | February 17, 2015
Expedia Inc will now command a 75% ownership of its joint venture with AirAsia, after a cash injection of $86.3 million this week. The pair originally formed the partnership in March 2011 as a 50:5 Read More
Oh dear, lost in (social media) translation: Thai AirAsia plane did NOT hit Nok Air counterpart
News / Online
Oh dear, lost in (social media) translation: Thai AirAsia plane did NOT hit Nok Air counterpart
By Karthick Prabu | June 11, 2014
Bad news travels fast. And with on social media it travels even faster. Sadly, news of a Thai AirAsia aircraft hitting a bird took on a life of its own in social media this week, but for a wrong re Read More
AirAsia withdraws in-flight magazine after MH 370 Twitter anger
News / Online
AirAsia withdraws in-flight magazine after MH 370 Twitter anger
By Karthick Prabu | April 7, 2014
AirAsia has withdrawn its in-flight magazine Travel 3Sixty after a passenger caused a stir on Twitter over the disappearance of Malaysian Airlines flight MH 370. The magazine had a section that exp Read More
Travelport scoops AirAsia for distribution as low cost carrier renaissance continues
News / Distribution
Travelport scoops AirAsia for distribution as low cost carrier renaissance continues
By Kevin May | March 24, 2014
AirAsia will be the latest low cost carrier to join the ranks of legacy airlines on the GDS, following another coup for Travelport which agreed a deal with the airline this week. The Asia-Pacific a Read More
Reckon you know about dynamic pricing in travel? Think again
News / Distribution
Reckon you know about dynamic pricing in travel? Think again
By Timothy O'Neil-Dunne | December 30, 2013
Last week, Delta had a "computer malfunction" which resulted in fares being offered at some ridiculous prices. In some case tickets were available 10-15% of the normal price. This should remind us Read More
Top ten airlines that captured emotions using social media
News / Online
Top ten airlines that captured emotions using social media
By Karthick Prabu | November 29, 2013
Social media is all about doing it the right way, at the right time, with the right messaging. Simpliflying, the aviation marketing company, has announced top ten airlines that addressed a crisis/e Read More