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PhocusWire’s in-depth coverage of generative AI including ChatGPT, Bard and other solutions and how they are being used across the travel industry.

Kayak launches new AI tool for travel search
News / Technology
Kayak launches new AI tool for travel search
By Abby Crotty | April 10, 2025
Kayak described the new platform as its tech team's "playground for innovation" and said what works best on Kayak.ai will then become part of Kayak.com for everyone to use. Read More
CEO Spotlight: Somit Goyal of IBS Software
Interview / Online
CEO Spotlight: Somit Goyal of IBS Software
By Morgan Hines | April 3, 2025
IBS Software provides solutions for airlines, hotels, cruise lines and other travel companies, focusing on areas like retailing, passenger services, distribution and loyalty. Read More
Could a tours and activities push from Google penalize OTAs?
News / Online
Could a tours and activities push from Google penalize OTAs?
By Matthew Parsons | April 1, 2025
OTAs are at risk, as Google appears to be shaking up tours and activities listings, experts warn. Read More
PhocusWire's weekly travel tech news briefs: Cendyn, Daytrip, Shiji, TUI and more...
News / Technology
PhocusWire's weekly travel tech news briefs: Cendyn, Daytrip, Shiji, TUI and more...
By PhocusWire | March 7, 2025
Keep up with all the latest people, partner and product news from around the global travel industry.... Read More
Will metasearch remain relevant with agentic AI's rise?
News / Technology
Will metasearch remain relevant with agentic AI's rise?
By Morgan Hines | March 6, 2025
With OpenAI’s January launch of Operator, a tool that can book travel, questions have emerged on what changes will come and what industry sectors will be most affected. Read More
Online travel giants spent $17.8B on marketing in 2024
News / Online
Online travel giants spent $17.8B on marketing in 2024
By Linda Fox | February 28, 2025
The investment to acquire customers and strengthen brand sets a new record for the online giants and demonstrates the ferocious competition for customers in the market. Read More
CEO Spotlight: Eric Goldreyer of Savvy
Interview / Online
CEO Spotlight: Eric Goldreyer of Savvy
By Morgan Hines | February 26, 2025
Eric Goldreyer has spent three decades in the travel industry, with a focus on short-term rentals as founder of BedandBreakfast.com back in 1995 and later co-founder of TurnKey Vacation Rentals. Read More
How AI is impacting travel startups
News / Technology
How AI is impacting travel startups
By Mark Frary | February 11, 2025
Appetite for AI-driven travel startups from savvy investors alongside the potential for costs come down could help level the playing field for new businesses. Read More
Lufthansa's AI assistant Swifty integrated into LINE messenger
News / Technology
Lufthansa's AI assistant Swifty integrated into LINE messenger
By Morgan Hines | February 6, 2025
Lufthansa Group customers in Japan will be able to book flights on select airlines in the LINE messenger app thanks to the integration of Swifty into the platform. Read More
How "Operator" changed the travel shopping game
Opinion / Online
How "Operator" changed the travel shopping game
By Christian Watts - Magpie | February 6, 2025
OpenAI's "Operator" has the potential to remove much of the manual work from travel search and booking as well as enable deeper research and more flexibility. Read More
OpenAI’s “Operator” and its impact on travel search and marketing
News / Technology
OpenAI’s “Operator” and its impact on travel search and marketing
By Morgan Hines | February 3, 2025
OpenAI's new Operator agent shows how an autonomous agent could work — and raises questions about travel marketing's future. Read More
OpenAI debuts "Operator" agent that can book travel
News / Technology
OpenAI debuts "Operator" agent that can book travel
By Mitra Sorrells | January 24, 2025
While still very early days, the development of agents is moving fast and raises questions about the evolution of marketing strategies and search optimization, such as whether site design should change. Read More
4 ways generative AI will impact travel startups
News / Startups
4 ways generative AI will impact travel startups
By Phocuswright Research | January 21, 2025
Generative artificial intelligence has the potential to be so disruptive in the coming years, which makes planning ahead increasingly difficult for startups and investors considering investment or... Read More
Travel industry leaders' predictions for 2025
News / Technology
Travel industry leaders' predictions for 2025
By Morgan Hines | January 2, 2025
Executives from Travelport, Klook, Cloudbeds, Spotnana, Mews and more share their predictions for the year ahead, including their takes on artificial intelligence, search, funding and more.   Read More
AI, algorithms and Uber's potential acquisitions: PhocusWire's top opinion stories of 2024
News / Online
AI, algorithms and Uber's potential acquisitions: PhocusWire's top opinion stories of 2024
By PhocusWire | December 13, 2024
This year's most popular op-eds were heavy on AI and also covered algorithms, the possible acquisition of Expedia and major incidences like the CrowdStrike outage. Read More
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