Phocuswright Research

WiT Phocuswright Middle East 2025
Event
WiT Phocuswright Middle East 2025
April 25, 2025
The co-branded one-day conference will blend the best of Phocuswright intelligence with WiT market insights in digital travel to focus on technology, innovation and distribution and marketing trends in... Register Now
The path to growing alternative revenue for short-term rentals
News / Distribution
The path to growing alternative revenue for short-term rentals
By Phocuswright Research | April 10, 2025
For companies that serve short-term rentals, it is critical to understand what type of technological and ancillary tools operators are turning to. Read More
Phocuswright Europe 2025: Shaping the next era of travel
News
Phocuswright Europe 2025: Shaping the next era of travel
By PhocusWire | April 7, 2025
The Phocuswright Europe 2025 program is live with the speaker line-up including executives from Airbnb, Accor, Booking.com, Expedia and Lufthansa. Read More
OTAs lead in superapp innovation as India’s travel market reaches new heights
News / Online
OTAs lead in superapp innovation as India’s travel market reaches new heights
By Phocuswright Research | March 31, 2025
India's online travel market is driven by OTAs, which represented 55% of total online gross bookings in 2024, while suppliers' own digital channels made up the remaining 45%. Read More
Short-term rentals segment: Living on an arc of its own
News / Online
Short-term rentals segment: Living on an arc of its own
By Phocuswright Research | March 24, 2025
Phocuswright's latest research report explores how operators are faring as the market inches toward its new normal. Read More
How much onus is on travel companies for overtourism?
News / Online
How much onus is on travel companies for overtourism?
By Morgan Hines | March 21, 2025
Helping destinations deal with crowds and encouraing consumers to explore lesser-known locations is a shared responsibility across the travel industry between travelers, brands and local authorities,... Read More
U.S. travel agency market: A resilient and thriving segment
News / Distribution
U.S. travel agency market: A resilient and thriving segment
By Phocuswright Research | March 17, 2025
The advisor landscape is shifting, with new entrants replacing retirees and an increasing number returning to office/storefront settings. Read More
A look at how U.S. travelers plan and book lodging
News / Online
A look at how U.S. travelers plan and book lodging
By Phocuswright Research | February 25, 2025
It seems many travelers start planning with a specific place in mind (almost six in 10), but one-third need to narrow down their choice from a few options. Read More
The future of travel is arriving faster than you think
News / Technology
The future of travel is arriving faster than you think
By Phocuswright Research | February 18, 2025
Phocuswright's latest report, "Travel Innovation and Technology Trends 2025," reveals how the convergence of generative AI and digital ID will change how we search, book and experience travel. Read More
ITB Berlin — More international and bigger
From Our Partners / Online
ITB Berlin — More international and bigger
By ITB Berlin | February 12, 2025
From March 4-6 in Berlin, the “World's Leading Travel Trade Show” will feature even more wide-ranging and international displays and exhibitors from more than 40 countries in six halls. Read More
Young travelers transitioning to AI trip planning in Southeast Asia
News / Technology
Young travelers transitioning to AI trip planning in Southeast Asia
By Phocuswright Research | February 11, 2025
Southeast Asia's booking pathway is online, increasingly mobile and with a high potential to be influenced and/or disrupted by artificial intelligence agents and applications.  Read More
The future of the travel management company
News / Distribution
The future of the travel management company
By Phocuswright Research | February 4, 2025
In today’s competitive market for business travel services, the traditional travel management company is being challenged.  Read More
4 ways generative AI will impact travel startups
News / Startups
4 ways generative AI will impact travel startups
By Phocuswright Research | January 21, 2025
Generative artificial intelligence has the potential to be so disruptive in the coming years, which makes planning ahead increasingly difficult for startups and investors considering investment or... Read More
10 travel insights that should be on your radar in 2025
News / Online
10 travel insights that should be on your radar in 2025
By Phocuswright Research | January 14, 2025
Featuring highlights by segment, channel, consumer behavior metrics and more, this report equips travel industry stakeholders with the key data and trends needed to navigate the evolving travel... Read More
How travel brands stay ahead on social media
News / Online
How travel brands stay ahead on social media
By Morgan Hines | January 10, 2025
Travel experts discuss the importance of travel brands staying agile in the social media arena as younger generations turn to these platforms for search purposes. Read More